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05 June 2013

10% of Ukrainians use smartphones

Mobile Marketing Agency LEAD9 and company GfK Ukraine conducted a study of the use of smart phones and mobile applications by Ukrainians. According to the study, 9.3% of Ukrainians use smartphones (of them 86% with a touch screen).

Compared with the 2010 survey, the number of smartphone users has increased fivefold. The most popular smart phones among young people - they are used by 20% of Ukrainians aged 16-30 years. Among leading operating systems are Android (49%), iOs (9%), Symbian (7%) and Windows Mobile (2%). 45% of smartphone owners regularly download and use mobile apps.

Survey sample was 1.2 thousand respondents, mobile phone users aged 14 and older, and is representative for the population of Ukraine by sex, age, region and size of the place of residence.

http://itexpert.org.ua/